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One Control

One Control is a Japanese company founded in 2010 by Tomokaz “Kaz” Kawamura whose main focus is guitar pedal switchers. One Control switchers range from a one-channel true bypass looper all the way to a 10 channel programmable switcher with MIDI capabilities. With most loop switchers guitarists would have to use a separate power supply to power their pedals, but One Control has made the innovation of combining a multi-power supply and an effect loop switcher into one product with products like the Iguana and Xenagama, so pedal-boards can be less crowded and more efficient.


Ortega was established in 1994 by the German musical instrument distributor Roland Meinl (Meinl Cymbals & Percussion). At the beginning Ortega Guitars was a classical guitar company with a range of 6 classical guitar models all made in Spain using traditional methods. By 2018 their product line had expanded considerably and included acoustic & classical guitars, acoustic basses, mandolins, ukuleles and banjos as well as accessories and effects for acoustic instruments. By this time most Ortega instruments were made in China although there was still some Spanish manufacture.

Source: Ortega Guitars website (25 October 2018)


Intex is a budget house brand of Intercontinental Music Limited of Ottawa. Intex was launched in 1997 and is used for a range of electric and acoustic guitars, basses and other instruments.

INTEXcables is a separate company, which makes high quality instrument cables, and is located in Carlsbad, California.

Source: Intex website

Source: INTEXcable website


Blacksmith is a brand name of the South Korean DHP Corporation. Blacksmith offer a full range of guitar and bass strings as well as accessories like cables, straps, picks, cleaners and polish.

First Optical Guitar Cable

Light Lead Optical Guitar Cable,  the world’s first optical analogue, jack-to-jack, guitar cable

PRESS RELEASE London, 2nd January - Iconic Sound Ltd is proud to introduce the world’s first optical analogue, jack-to-jack, guitar cable, The Light Lead. This revolutionary new technology will offer guitarists a mind blowing new guitar cable, which has zero capacitance and zero loading resulting in the most precise, perfect, dynamic and crystal clear guitar sound they’ve ever experienced!

Cryogenic Pickups

Cryogenic freezing

Some audiophiles believe that cryogenic freezing of their audio equipment somehow improves the sound.  New-age audio inventor and pseudo-scientist Peter Belt (of PWB Electronics) claimed that cryogenic freezing of CDs provides 'friendly', 'relaxing' energy patterns, making them sound better. However it is well known that cryogenic freezing of metal affects its crystalline structure and can improve its durability (as used in Dean Markley Blue Steel Strings and banjo tone rings).

Bullet Cable

Bullet Cable is an instrument cable brand. Bullet Cables Feature 99.99% oxygen-free copper conductors and dual-shielded construction with a single end termination for strikingly fuller tone and drastic noise reduction, quality-molded connectors with corrosion-resistant 24K gold-plated tips to preserve signal strength, and flexible symbol-printed jackets, Bullet Cable Instrument Cables display unrivaled sound integrity and design.

Available in lengths of 12 FT (3.66 M) and 20 FT (6.1 M), Bullet Cable Instrument Cables are custom-voiced for basses and guitars.

BC-DB in Gtr


Pro Co Sound is a Michigan Corporation founded by Charlie Wicks in 1974. Pro Co builds audio cables and related products for Musical Instrument retailers (stores, catalog retailers and distributors) and Sound Contractors.


Grover first began making guitar and banjo machine heads in the late 1800's then expanded into wider production of tuners for bass guitar, pedal steel, mandolin, dulcimer, ukulele and violin. Grover made the world's first enclosed, permanently lubricated machine head. Today, their expanded product line includes a wide assortment of guitar accessories for upgrading and repair and features several new items.


The Stagg brand was introduced by distributor EMD Music, as their first house brand in 1995. Global sales of Stagg products expanded to the point that Stagg now provides most of EMD's revenue.


The founders of GHS had a wealth of string making experience when they started the small family-owned business in 1964. Now, GHS has grown to one of the leading manufacturers in this music specialty. The "Brightness Bar" found on select packages of strings, will show you what strings produce which kinds of tone. GHS produces a full line of strings for fretted instruments - electric, acoustic and classical guitar; electric bass; banjo; mandolin; pedal and steel guitar and much more.


The company was founded by Leo Fender as Fender's Radio Service in late 1938 in Fullerton, California, USA. While repairing musical instrument amplifiers in his electronics workshop he noticed their design flaws. He began making a few amplifiers using his own designs or modifications to designs. By the early 1940s, he had teamed up with another local electronics enthusiast named Clayton Orr (Doc) Kauffman, and they formed a company named K & F Manufacturing Corp. to design, manufacture, and sell electric instruments and amplifiers. Production began in 1945 with Hawaiian lap steel guitars (incorporating a patented pickup) and amplifiers, which were sold as sets. Leo Fender decided to concentrate on manufacturing rather than repair. Kauffman remained unconvinced, however, and they had amicably parted ways by early 1946. At that point Leo renamed the company the Fender Electric Instrument Company.


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