Blueberry guitars was founded (around 2008?) by Montreal businessman and musician Danny Fonfeder, American luthier and educator, George Morris, and Balinese woodcarver, Wayan Tuges. Each Blueberry guitar features ornate carving, done by a group of Indonesian craftsmen. Some also feature individual hand painted designs. Circa 2016 Bluebell offers Dreadnought and Grand Concert acoustic models as well as a classical model, although due to the individual nature of the carvings each instrument is  different.