Rally is a brand name of Daewon Musical Instrument Co. Ltd.  - a Korean company. Daewon Musical Instruments Co., Ltd was established in 1991. In 1997 they introduced the Straus brand for Electric Violins, Cello & Double Bass. In 1998 they built a new factory & equipped new facilities in Korea, soon followed in 2001 by a Daewon China factory in Dalian, China. They began making hard shell cases in 2005.

Source: Rally website (archived 2008)