The Fender Bronco introduced in 1967 as a student level electric guitar. Fender made the Bronco using a Mustang body and neck but used a single pickup in the bridge position and a different tremolo arm mechanism (the Fender steel vibrato unique to the Bronco). The Bronco had a longer 24" scale length unlike other Fender Mustang variations which had 22.5" scale length. The neck was maple with a 22 fret round laminated rosewood fingerboard and dot inlays.

The Bronco was usually produced with a rosewood fingerboard and standard fiesta Red finish, but later during its production run Fender offered Dakota Red, Black, Olympic White and Midnight Wine. The Bronco was discontinued in 1981 and replaced by the Fender Lead Series. Fender has not yet reissued the Bronco guitar although they have reissued the Bronco amplifier, a small amplifier also made for students which was initially sold as a package with the Fender Bronco guitar.