Saxon was a brand distributed in the UK by Selmer. This 1974 advert features a Japanese made Saxon 825 dreadnought acoustic, with 3-piece jacaranda and maple back:

The Saxon "825" Jumbo... all the back up he needs.

Saxon guitars with their low fast action and their marvellous tone and balance not only look good (even from the back!) they make the best sound you ever connected with.

You've just got to get your hands on a guitar like this one .. hand crafted from selected spruce, nato, jacaranda and maple. With a fretboard and bridge of rosewood, pearl inlays and fantastic machine heads, you might think it cost a fortune!

Yet the 825 (illustrated) retails for a modest £47.50* And if you want something cheaper than the 825 we've got that too! And all of the - classics, folk, jumbo an the newest exciting solids - give you unbeatable quality for the price.

That's why they're such good news for every guitarist - and why they're all such big sellers!.

If you want a guitar that'll really back you up - become part of you and your music - it has to be a Saxon.

*SRP inc. of VAT.